CVS to Distribute BREEJ Advanced Anti Bump Products


BREEJ Technologies re-defines the cause and finally Solves the Shaving Bumps Problem plaguing over 5 million African American men in the United States. BREEJ Advanced Anti Bump Products will be available at Ten CVS Pharmacy Stores in the Washington DC/MD/VA Region beginning December 8, 2003 with a national roll out in 800 CVS/pharmacy stores in June 2004.

Silver Spring, MD - BREEJ Technologies, a leader in advanced Shaving Bumps Treatment announced today the formal launch of its Revolutionary Bump Treatment System at CVS Pharmacy Chain in the DC/MD/VA region dubbed: “All Shavers Deserve a Merry and BUMP FREE Christmas and a Happy, Prosperous BUMP FREE New Year!” on December 20, 2003 at the CVS Store in Silver Hill Plaza, District Heights, Maryland.

To kick off the launch of the BREEJ Anti Bump System at CVS BREEJ is offering for a limited time:

   "FREE Product with $10.00 Purchase" Promotion.   

"We want ALL dealing with Shaving Bumps that finally a Proven solution is now available from BREEJ" notes Dr. Aloysius Anaebonam, founder of BREEJ and Developer of the BREEJ Advanced Shaving Bump Treatment System.


On the Uniqueness of the BREEJ Anti Bump System - "We examined the shaving bumps problem scientifically and concluded that Shaving Bumps are primarily caused by Trauma from Shaving, resulting in inflammation of the shaved area manifested as "bumps" as the body reacts to the trauma, compounded at times by the reaction of damaged Melanin Cells [the later explains why people of color tend to have this problem more than Caucasians]" stated Dr. Anaebonam, founder of BREEJ.

Dr. Anaebonam continued "improper shaving and at times improper and/or inadequate treatment of the shaved skin are mainly responsible for Shaving Bumps". BREEJ is the only company on record to disagree with the widely held view that Shaving Bumps are caused by "in-grown" hairs - wiry, curly hairs that curl and grow back into the skin." This concept of "in-grown" hairs has led to a lot of poking & probing of the shaved area with tweezers and other special items often further aggravating the problem. BREEJ discourages this practice as the additional trauma can lead to infection, hyper pigmentation and significant skin damage.

Dr. Anaebonam concluded: "The BREEJ Advanced Shaving Bump System is currently the World's most Technologically Advanced Shaving Bumps Treatment System and is the result of an unprecedented scientific collaboration that involved seven companies in Italy, France, Switzerland and USA".

Results are seen with the BREEJ advanced shaving Bumps system in 2-4 days and BREEJ guarantees to get rid of the worst case of shaving bumps in 7 - 10 days!

About Shaving Bumps - A Health and Career issue for African American Men:

Shaving Bumps plague over 5 Million African American men in the United States and more than 300 million men of color worldwide. The problem is significant, as black men have faced career limiting assignments due to their inability to get smooth shaves. For US service men a clean shave is crucial for dangerous assignments that may require gas masks, as a clean shave is required for proper fit. We are aware of several cases where Black men in various armed forces have been re-assigned to desk jobs because they could not get smooth bump-free shaves!

BREEJ is currently working on a program to customize the BREEJ System for the US armed forces so that all Black servicemen can get smooth, bump-free shaves.

About BREEJ Products: BREEJ formulated the Black Luxury Shave System to effectively treat existing bumps [including back of the head bumps], repair any resulting skin damage and prevent the development of new bumps. The BREEJ Bump Treatment System Consists of:

Our alcohol-free Aftershaves are also very effective for Shaved Head Bumps, Bikini Bumps and Shaved Legs Bumps.

BREEJ has received lots of complimentary testimonials on the effective if the BREEJ Anti Bump System including one from HRH Prince Cedza Dlamini [grandson of President Nelson Mandela] who as a result became a BREEJ Spokesman.

"The Black Luxury Shaving Bumps Treatment System from BREEJ has done wonders for my skin - Prince Cedza Dlamini.

BREEJ products are available at the following CVS/pharmacy locations:

About BREEJ Technologies: BREEJ develops and markets scientifically formulated advanced treatment cosmetic products for Blacks in the Diaspora. Areas of active research at BREEJ include:

Treatment Cosmetics Products that will soon be launched specifically for Black women include:

The company collaborates with world-class international partners in product development and package design.